Originally published in Mic on May 12th, 2022.
In 2018, it was nearly impossible to escape the infectious, syrupy-sweet sentimentality of Ella Mai’s Grammy-winning hit, “Boo’d Up,” from her eponymous debut album. The brainchild of songwriter Joelle James – while a bit of a slow burn from its initial release in February 2017 – was a serendipitous harmony of the nostalgic ‘90s R&B piano melodies, lyrical romantic overtures to unrequited crushes, and a chorus charmingly composed almost entirely of enchanting scatting, almost as if to resemble the stutter-step of a heartbeat caught in one’s throat. The earnestness behind the lyricism and vocals quickly took hold across demographics and gender, the likes of which had last been comparably seen with Fantasia Barrino’s 2007 hit “When I See U” – gaining approval from everyone from Quavo and Chris Brown to Nicki Minaj, who hopped on a remix.
It comes as little surprise, then, that Mai’s sophomore offering, Heart on My Sleeve, is a return to the intergenerational formula of love songs that landed her a double-platinum debut album and a prime spot on Ariana Grande’s world tour. While many of her contemporaries have been parsing apart toxic dynamics, both past and present, in their lyrics, the 27-year-old Brit has chosen to continue to forego that lane, diving headfirst into amorous waters with a sustained brightness and sanguine energy; it seems almost anachronous to the sustained malaise that has seemed to take hold over the general stratosphere since mid-2020. Just in time for the transition from spring to summer, the crooner aims to capture the kinetic crackle of young lovers on a beachside stroll on the boardwalk, caressing one another on a Ferris-wheel ride with only the aroma of funnel cakes and backlighting of carnival rides and late-night fireworks illuminating their intimate embrace — the storyboard of endless videos and romantic comedies, from Grease, to Ashanti and Ja Rule’s “Mesmerize” and Beyonce’s “XO,” to The Notebook and Insecure.
Continue reading