Originally published for Vulture on September 14, 2020.
The ’90s ushered in both the rise of the South, which demanded acknowledgment of its contributions to hip-hop, and the emergence of the video vixen. It was only natural, then, that the Roc-A-Fella duo of Dame Dash and Jay-Z would extend an olive branch to UGK, one of the fastest-rising duos from Texas at the time, to collaborate on the biggest single of Jay-Z’s fourth album, Vol. 3… Life and Times of S. Carter. The song almost didn’t happen, however: Reluctant to collaborate with Jay, Pimp C didn’t submit his verse until the 11th hour, even delaying participating in his now-infamous music-video scene with Gloria Velez. (He ultimately had to film in Miami in lieu of Trinidad’s Carnival, the backdrop for the rest of the crew.) —Shamira IbrahimContinue reading